Free Home EvaluationReal estate redefined
We combine luxury real estate services with affordability, offering a 2.99% total commission to ensure you save thousands.
At Rinehart Realty, our entire mission is to help homeowners keep thousands more of what their home is worth. We are on a mission to set a new standard in real estate services, combining unparalleled dedication with affordability. Unlike other discount competitors, we do not just facilitate transactions, we provide a uniquely personalized experience.
We operate virtually to keep our costs low, and that saving goes straight back to our clients. In contrast to traditional brokerages grappling with hefty overheads and franchise fees, we stand as an independent, locally operated brokerage. There is no head office percentage sitting inside what you pay, and no storefront you are quietly renting.
Our digital marketing team is in house rather than bought in. That means the photography, the campaigns, the listing pages and the technology behind them are run by the same people, on the most current tools available, and a change to any of it happens the same week. It is what lets us streamline the parts of a sale that usually cost time and money, and it is a large part of why the fee is what it is.
Rinehart Realty is an independently owned and operated brokerage, which keeps the focus local and the commitment to the community real. That independence means we can adapt to the London market quickly and give every client a more personal level of service.
We run on a virtual office rather than a traditional storefront, which is a big part of how we stay efficient. Operating this way keeps our overhead low, and that is what lets us charge a lower commission and pass real savings back to you.
We are a forward-looking brokerage and the technology is where you see it. Modern tools, advanced marketing and efficient communication mean our clients get the benefit of the latest the industry has to offer, without paying more for it.
Our team
Meet our agents below and connect with the one who best fits your goals.
Broker of Record & Owner
I built this brokerage with a clear goal in mind. I wanted to offer clients a higher standard of service without the inflated costs that have become the norm in real estate.Read more and contact
Director of Operations & Marketing
My role is to help maximize exposure for our sellers homes by turning strong ideas into clear, effective online marketing.Get in touch
Sales Representative
My passion for real estate started early. At 18, I made my first investment in London, Ontario, buying a home near the university.Read more and contact
Our approach
We use cutting-edge technology to make a lower commission possible. Modern, streamlined processes let us charge less without cutting service. Some companies cut corners, we invest in technology so your experience is efficient, cost-effective and personal. Our 2.99% total commission includes the 2% for the buyer’s agent, so there is nothing hidden in it.
Our agents handle every document digitally and securely, so you can manage your transaction from anywhere. Less paperwork, and a faster process.
You get timely feedback from buyers after every showing, which gives you something to act on and keeps your home marketed the right way.
Secure, legally binding electronic signatures make it easy to sign contracts from anywhere, and keep the closing on schedule.
Stay in touch with your agent through virtual meetings and video calls, which makes it easy to work together even at a distance.
We use digital and traditional marketing together for maximum exposure. Your campaign runs online and lands on doorsteps.
From drafting contracts to finalizing the sale, our lawyer partnership takes the stress out of closing and keeps it moving.
Rated 5.0 across 70+ Google reviews
I have used Rinehart Realty for 3 of my house purchases and sales and every time it has been an absolutely amazing experience. Joe is well educated with the market, trustworthy and very honest.
Lindsay PorterThree sales, three times backWe inquired about a walk through over Facebook, and the next minute our house was up for sale. Joe convinced us it was the best time to sell, and one day after listing it had sold well above asking.
Sandy SSaved $13,065 in commissionJoe is one of those agents that lives up to his word and will never overpromise on things he knows he cannot deliver. He understands why sellers are not comfortable paying high commission.
Robert KropVery passionate and will deliverQuestions
Yes. Two percent of it goes to the agent who brings the buyer, and 0.99% is ours. There is no marketing fee, no admin fee and no photography fee on top of it. On a home under $500,000 our side becomes a flat $4,950 instead of the percentage, plus the same 2% to the buyer’s agent.
Nothing on the marketing side. You get HDR photography, drone, floor plans and measurements, a listing on MLS and REALTOR.ca, syndication out to HouseSigma, Zoocasa, Zolo and Zillow, paid Facebook and Google advertising, and both public and agent open houses. Homes that call for a full walkthrough video get one at no extra charge. The discount comes out of what the brokerage keeps, not out of what your home gets.
They will, because the buyer’s agent is paid the full 2% they would earn on any other listing in the city. Agents who avoid discount listings are avoiding the ones that cut the buyer side. We do not, and that is deliberate.
If you buy your next home through us, we list the one you are leaving with no listing fee at all. You still pay the buyer’s agent on your sale, because someone has to bring that buyer, but our side drops to zero. Both moves are handled by one agent on one timeline.
Usually inside a week. The valuation visit and the listing agreement can happen the same day, photography is normally booked within two or three days, and the listing goes live the day after the photos come back.
No commission. The fee is paid on closing out of the sale proceeds, so if the home does not sell there is nothing to pay us. The one thing we do ask for is the marketing back: if you cancel the listing before it sells, the money actually spent on it, the photography, the drone and any advertising that has run, is reimbursed. It is what was spent and not a penalty, the figure is in the listing agreement before you sign it, and we would far rather tell you the price needs revisiting than watch a listing expire.
